What is the intent type for an Android Unity App?

I created a Html File I have stored it locally on my mobile phone. The Html file has a link to open my application. But it only opens up my playstore and it doesn't open my app.

This is the link in my Html File: Open App

This is my android manifest file

              <action
                  android:name="android.intent.action.VIEW" />
              <category
                  android:name="android.intent.category.DEFAULT" />
              <category
                  android:name="android.intent.category.BROWSABLE" />
              <data
                  android:scheme="file"
                  android:host="*"
                  />