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Question by Ashkan_gc · Jun 09, 2010 at 07:18 AM · carcopyrighttrademark

should i buy copyright for using real car names and models in my game?

should i buy copyright for using real car names and models in my game? i want to use real cars from real companies. the game will be available online and is a commercial game, should i buy copyright? if yes does anyone know where should i start and how much is the pricing?

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avatar image spinaljack · Jun 09, 2010 at 02:29 PM 0
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Not really a unity question is it? If you want to run the risk of legal action then go ahead, otherwise use similar sounding car names can be enough for a game.

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Answer by jonas-echterhoff · Jun 09, 2010 at 09:08 AM

While IANAL, and I cannot give you any solid legal reply (and getting that may be very difficult or next to impossible, given different national laws), I can give you some advise from my experience when I wrote the racing game Redline, and some more random thoughts.

-We tried to find out the legal license requirements for using cars in games as well, and never found any authoritative answer.

-It appears that some licensing is required at least in some jurisdictions, as all the major car game titles I found will state in some text that cars brands a licensed.

-On the other hand, I don't quite understand the reasoning behind requiring licenses for cars in games. Take a look at movies for example. I doubt that you need to get a license for every single car seen in the background of a movie. Why should games be any different.

-Licenses may be hard or expensive or impossible to get. I know that some car manufacturers have (or had in the past) exclusive deals with some game makers. Which is for example why you never saw in Ferraris or Porsches in Sony's Gran Turismo (that may have changed, haven't played any recent versions of the game), because, i believe EA had an exclusive license.

-There is always the option to take cars which people recognize, but not to explicitly state brand names or logo. We chose to go that way for Redline. Grand Theft Auto, for example, does the same.

-Redline has several hundred third-party plugin cars available for download on the internet, most of which are using real car brands, and nobody ever got into any trouble for that. However, nobody is making any money of those.

-When your game is not very high profile, I think it is highly likely that you would get away with using unlicensed real cars without anyone noticing/caring. Since you are doing an online game (web player), it is easy to remove infringing licenses should somebody complain. Note that I am not advocating trademark infringement here - I am pointing this out, because the actual legal situation of this is very difficult to figure out, and doing this may very well be actually legal in your country (also see the movie analogy).

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avatar image Noise crime · Jun 09, 2010 at 02:10 PM 0
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When your game is not very high profile, I think it is highly likely that you would get away with using unlicensed real cars without anyone noticing/caring. - thats not true, if you are noticed, even if the game is non-profit making the copyright/IP holders have a duty to stop you from using their unlicensed assets. At the minimum I would expect a cease and desist letter. Even commercial companies can get caught out - http://www.thefreelibrary.com/Court+Construes+Indemnity+Clause+In+License+In+Favour+Of+A+Computer...-a0218144454

avatar image spinaljack · Jun 09, 2010 at 02:27 PM 0
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A good example are any number of game mods that get closed down with cease and desist orders from IP holders

avatar image Ashkan_gc · Jun 10, 2010 at 07:06 AM 0
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thank you Jonas! so I'll contact some car manufacturers to see what will be returned. i think the film industry is different because people don't buy the movie because there are B$$anonymous$$Ws in the movie but you might buy most wanter ins$$anonymous$$d of GT because it has some cars. i loved much GT when i was 11 and had a playstation 1 :). you are a great car physics programmer. the tutorial's car is awesome. i did not have the time to read it and take a look at code thow.

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Answer by Noise crime · Jun 09, 2010 at 02:23 PM

'how much is the pricing', well if you have to ask then its too much ;)

Licenses are there to protect their IP and control when/how its used, not necessarily as a simple legal way to incorporate their IP into someones game. Unless you are approached by one of the manufactures to create a game around their brand or are producing a high profile, respected game I seriously doubt they will be interested.

If you use copyrighted car names, manufacture names and recognisable models of a car, you need a license, failure to do so and if your game is noticed will likely result in a 'cease and desist' letter, regardless of whether the game is commercial or given away for free. The companies have to do this in order to maintain their control of the copyright/ip.

In some cases it may be possible to come to an agreement to use the likeness of assets or a brand name/logo, but those are few and far between.

Save yourself the hassle and just invent cars, names, manufactures.

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Answer by Steadfast · Mar 19, 2015 at 10:49 PM

I was looking into this today. I found this legal judgement on a man making Batmobile replicas for sale. Obviously, he loses but the document covers some US law on what constitutes copyrights on cars.

"Defendant repeatedly argues that the Batmobile is only a car and that the design of a car is not protectable under copyright law, citing to the House Report. "

Here is the link: http://www.hollywoodreporter.com/sites/default/files/custom/Documents/ESQ/batmobile.pdf

I found it with a Google search "what are copyrights on batmobile"

It is a 2013 Judgement so it is fairly current.

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