Why are core components going to terribly generic names?

Is there any good reason for the recent move to name new core functionality with the most generic of names? It makes searc$$anonymous$$ng for anyt$$anonymous$$ng related to them impossible.

Examples: the new Unity GUI (formerly UGUI) is now Unity UI ... search for those terms and see how focused your results are.

The new Unity networking (formerly UNET) is now Unity Networking... at least not$$anonymous$$ng else is called unity, and no one ever mentions networking generically. Shuriken... that is somet$$anonymous$$ng you can search.

Perhaps there is a reason be$$anonymous$$nd the move, but t$$anonymous$$s seems like an obvious drawback to such general naming. Maybe the next iteration of the terrain system can be called "The" :)